Ulta

An augmented reality (AR) system for the personalized cosmetics shopping experience that customizes colors, textures and tones for each case. 

Project

Ulta Beauty, the largest cosmetics retailer in the US, has developed an augmented reality (AR) system for the personalized cosmetics shopping experience that customizes colors, textures and tones for each case.
The product has a machine-learning layer, so the system becomes more accurate as customers use it.

The project
What we did

We were responsible for testing the system by measuring and reviewing its performance to find opportunities for improvement and bugs to fix.

Up next

We see what you don´t see

Eyelecture